The ‘Ghost’ Behind Arnold Schwarzenegger and Tim Ferris

Listen on Apple

Listen on Spotify

Listen on Stitcher

Meet Adam Bornstein: the behind-the-scenes genius behind strategy and growth for some of your favorite fitness websites, podcasts, and more.

• The two values that help you create your own luck.
• Why Lebron’s supplement used counterintuitive positioning (and why it failed to cut through the noise)
• The health and fitness book every person needs and why no publisher wants to publish it.

Buy Adam’s Book: Most diets have something to sell. You Can’t Screw This Up is designed to help you change for good. The advice isn’t sexy, but it’s honest, eye-opening, and it works.

—

Please rate/review and subscribe to the Goodman Show on your favourite podcast app.

—

The Obvious Choice is presented by Quickcoach.Fit, free professional software for fitness and nutrition coaches that raises the value of what you do by delivering a good-looking, aesthetically clean program every time. Join 23,000+ users and claim your free account at www.QuickCoach.Fit.

—

Join 65,000+ coaches and receive the most popular newsletter on the web for fitness/nutrition coaches: ‘5-Reps Friday’. Each letter contains 2 coaching concepts, 2 business nuggets, and 1 quote for you to ponder. Sign up at www.5RepsFriday.com.