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[The Best] How to Raise Your Prices, and More

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Best Content of the Week

I started my personal training career in a commercial gym where the rates were set by the company and I received a cut. When I struck out on my own, I didn’t know where to begin with setting my prices, and I certainly had no idea when or why to increase them. Even now after 16 years in the industry, I still have anxiety when it comes to raising my rates. If any of that sounds familiar, you’ll appreciate the insights in this week’s podcast episode.

— Esther Avant

Best Article

Exercise for Weight Loss: Is It Useless? The Calorie Compensation Controversy — Tom Venuto, Burn the Fat Blog

Does exercise make you eat more? And if so, are you only replacing all the calories you just burned? Check out Tom Venuto’s article for a deep dive into the science—plus the best ways to achieve measurable fat loss.  

— Shane McLean

Best Video

5 Recovery Hacks! Boost Your Performance NOW — Kristin Pope

You know recovery is important. But have you clearly communicated its value to your clients? For that matter, are you practicing what you preach? This week’s best video from Kristin Pope covers five components of recovery to include in your clients’ programs—and your own.

— Esther Avant

Best Social Media Post

Posted by Level Ten Coaching on October 28, 2021

Ten thousand steps: useful metric of health or arbitrary goal? Check out this post to learn all about the research behind this number and whether it’s really a useful benchmark to be shooting for.

— Christina Abbey

Best Podcast

How and When Do I Raise My Prices? — Amber Reynolds and Jason Maxwell, The Online Trainer Show

It’s a question we’ve all asked ourselves (and our coach Facebook groups) at one point or another in our careers. Plenty of us trainers struggle with limiting beliefs around money. This episode is a great listen for new and veteran coaches alike, who need a little extra validation along with tactical steps for bumping up their rates.

— Mike Howard

More Great Fitness Content

[Article] The One Sentence That Can Change an Athlete’s LifeJohn O’Sullivan, Changing the Game Project

[Article] 4 Steps to Start Speaking and Writing in the Fitness IndustryBrett Klika, ACE

[Video] 4 Lessons for New S&C CoachesJulia Eyre, White Lion Performance

[Social Media] Non-Scale Victories to Still Get Psyched About — Shelby Peterson

[Podcast] Smashing the Stereotypes of Aging — Sandy Webster with guest Cody Sipe, IdeaFit Pro Show

The Author

Dani Singer is a nationally certified personal trainer and nutrition coach based in Baltimore, Maryland. As CEO & Director of Fit2Go Personal Training, he specializes in helping busy professionals make fitness practical. Dani also serves as a fitness expert for national publications such as Reader’s Digest, Muscle & Fitness, and SHAPE Magazine. Keep up with Dani and his team on Facebook and the Fit2Go website. Esther Avant is a certified personal trainer, nutrition coach, mom, and military wife who coaches women online. As the owner of Esther Avant Wellness Coaching and founder of the Gone For Good weight loss program, she specializes in helping do-it-all women lose weight and keep it off by making exercise and nutrition fit their lifestyles, not the other way around. You can find her at www.estheravant.com, on Instagram, and on Facebook.

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